I strongly advise that you go for at least one of the over 200 health and wellness sub-niches in this post. That is if you have the passion, experience or qualification in this area. As a beginner blogger, remember that not all niches or sub-niches are good for you.
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Here is one vital lesson my own blogging journey has taught me: Your experience with a chosen blog topic backed by your interest in it is arguably the most important requirement for succeeding with all sub-niches including health and wellness.
So if you think you’ve got what it takes to blog about health and wellness topics dear to the hearts of your target audience then you can consider the ideas I’ve shared in this post.
Otherwise, you might as well want to choose another blog topic such as entertainment, education or relationship.
Sub Niches in Health and Wellness.
Some popular health and wellness sub-niches are dental care, anxiety, depression, weight loss, nutrition, mental health, skincare, hair loss and diabetes.
However, there are even more creative ways of choosing a profitable health and wellness blog topic.
You’re about to see a long list of health and wellness niche ideas. Choose the one that resonates with you most and start building your dream health and wellness blogging business.
One more thing. The list goes beyond the mainstream and overhyped wellness niche topics. In fact, it identifies more innovative micro niches for any beginner blogger.
Are you a health professional or someone with a college degree or diploma in health looking for ideas to start a niche blog that showcases your expertise? Maybe you are just an everyday individual with a passion for helping people overcome specific health challenges.
Whatever your background or interest is, you can find your unique space writing about at least one of these health-related sub-niches.
Let’s begin with a clear understanding of what a health and wellness niche blog is all about.
Health and Wellness Blog: Meaning
A health and wellness niche blog publishes content related to any area of the health industry to help people deal with their health challenges or improve the healthcare delivery system.
Please note that what a health blogger might decide to create content about may have little to do with the major concerns of a highly qualified medical practitioner or health institution.
Decide on Your Type of Health and Wellness Post
What are your interests, goals and areas of expertise? Let these guide your content strategy. You can choose one or more of the below health and wellness blog content types.
Informational Posts
These are carefully written blog articles that inform or educate readers about the health topics they care about.
For example, an article which answers a search engine query like ‘What are the symptoms of Cytomegalovirus?’ will focus on giving reliable information regarding that health topic.
You will realize that this type of blog post can be quite technical and, therefore, not the best choice for a non-professional. You may have to play it safe and leave it to expert writers on blogs like WebMD and Mayo Clinic. I’m saying this with my mind on Google’s Your Money Your Life (YMYL) standards set for highly sensitive and technical niches like health and personal finance.
At the same time, nothing stops you from discussing your personal experience with the symptoms of common ailments like malaria and cholera. Your tone and a disclaimer will show them that you are not pretending to be a medical expert.
Instructional Posts
The instructional health post may show the reader how to go about a specific health challenge, apply first aid treatment or use a piece of medical equipment.
For example, this post from the Mayo Clinic about how to apply first aid to electric shock is an example of your typical health instructional blog post.
Motivational Posts about Health and Wellness
The third type of health and wellness blog article motivates the reader. You know, sometimes all that someone needs to overcome a health challenge is a friendly and supportive voice that tells them their condition can be overcome.
It’s up to you to decide if you want to focus on just one of the above types of health niche blog posts. Another interesting approach is to create categories where you produce content under each on the same blog.
Next, let’s find out who can make the desired impact with the various health and wellness sub-niches you will discover shortly.
Can you be a health and wellness blogger?
The truth is health and wellness blogging is not for professional medical doctors or nurses alone.
Granted, Google’s Your Money or Your Life (YMYL) page standards policy is a critical factor that any aspiring health and wellness content creator must consider.
You want to make sure that you know what you’re doing when blogging about sensitive health and fitness topics. Do not forget that the information and advice you give will not only impact people’s health but also their financial wellbeing.
But this does not mean one must have a chain of college degrees in health to write about daily health issues.
You too can find a suitable sub-niche or micro-niche in health if you can boast of at least one or two of the following:
- Passion for matters about health, fitness and longevity
Practical knowledge of basic daily personal hygiene
Desire to help others deal with health issues you are familiar with.
- Formal education from a health institution
- A health degree, diploma or certificate
- Personal experience dealing with a particular health issue
Stay within your comfort zone for once.
Please this is not about motivation for your personal development. We are talking about issues that can impact the lives of others in unimaginable ways.
This is why whatever health and wellness sub-niche you settle on must be determined by your level of qualification or interest and experience. So your comfort zone is good for you in this matter.
For instance, you might want to reconsider the decision to blog about medical conditions among veterans such as post-traumatic stress disorder (PTSD) if you have had no formal training, experience or qualification in that area.
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Again, while it may be possible for anyone to blog about certain aspects of disease prevention, sanitation or personal hygiene, topics such as virology, hormones, diabetes and medical research are better left to qualified health professionals.
The below ideas will show you what it takes to be a health and wellness blogger even though you are an expert from Johns Hopkins School of Medicine.
Differentiation is key.
It is not sufficient to just do what everyone else is already doing.
While many health and wellness sub-niches are best suited for professionals in the health sector, there are multitudes of micro-niches that even non-professionals can blog about.
This is where passion, past personal experience and the desire to help others overcome their daily health challenges come into play. These are more important than a professional degree or certificate in a health-related course.
Just look around and you will find many personal and lifestyle bloggers focusing their blog content on practical daily health challenges and how to deal with them. One good example is The Art of Healthy Living.
So whether you are a practising health professional, a retired midwife, a pharmacist or an ordinary individual passionate about family health matters, there is enough room for you to build a unique profitable blog under a few of the health and wellness sub-niches I am about to show you.
Get creative about choosing your health and wellness sub-niches.
Due to the high level of competition in the health and wellness blogging niche, you need to be creative with your choice of health and wellness sub-niches. This is critical for you to take control of your own slice of the market.
In other words, the smartest move you can make is to get out of the box and craft health and wellness niche ideas that most bloggers have not already considered.
Resist the temptation to follow the crowd and pick one of those popular sub-niches. It may be hard for you to rise above the fold, so to speak.
Do not get me wrong. I am by no means saying that a beginner health niche blogger can’t make it to the top of the search engine result pages (SERPs) with content based on a ‘saturated’ health topic.
Indeed, with the right SEO and promotional strategy, a newbie health blogger can come from nowhere and consistently maintain the top position on the SERPs. It has happened many times.
However, not many people will be able to perform this extraordinary feat in a highly competitive niche like health.
This is why our next point is equally important.
Niche down to build authority.
This does not necessarily mean that you must follow a health and wellness blog topic that is wildly different. You only need to tweak one or two popular blog topics within your niche.
Identify a small enough area of the topic that you think is substantially underserved and then create content to serve the people looking for answers under that specific topic.
You will find below a large number of innovative health and wellness micro niches that not too many bloggers have thought much about.
Just take one or two of these health and wellness micro niches and start writing blog posts.
And as you do so, do not forget to follow these easy-to-implement SEO tips. They will make it easier for your health and wellness articles to perform well on Google and other search engines.
Health and Wellness Niche Ideas
So here we are, finally. You can now have your list of health and wellness sub-niches.
Like I said earlier, a lot of these health niche ideas are unconventional micro niches. Each one of them has the potential to help any beginner blogger start and grow a super profitable health niche blog.
I will do my best to group all similar wellness sub-niches under one relatable category.
Popular Health and Fitness Sub-Niches
Let’s begin with the commonest health and wellness sub-niches you will likely hear most people talk about. These are also the ones that a lot of health bloggers are already into.
In many cases, too, they tend to deal with broader topics and much larger audiences than you will find with the micro niches I will introduce to you later.
Therefore, don’t be surprised if you find that trying to make your blog in any of these sub-niches to rank high on Google has become an uphill task.
Here they come.
Weight loss
Dental care
Mental health
Anxiety
Depression
Skincare
Stress
Hair loss
Diabetes
Nutrition
Fat loss
Bodybuilding
Noise exposure and health
Dust and health
Sugar
Cholesterol
Hormones
Fitness
Mindfulness
Healthy eating
Common diseases
Non-disease health challenges
Self-care
Care for older people
Preventive health
Emotional health
Psychotherapy
Lifestyle health challenges
Curative health
Lifestyle diseases
Environmental Quality
Personal hygiene
Occupational health
Sanitation
Plant medicine
First aid
Traditional medicine
Spiritual healing
Medical research
Self-medication
Substance Abuse
Physiotherapy
Physical activity
Higher weight and obesity
Injury
Torture
Yeast infection
Professional Health Hazards
Work-related health challenges/occupational health
Health and wellness coaching
Wellness consulting
Healthcare access
Sexual and reproductive health
Fitness
Antenatal health
Postnatal care
Immunization
Flu
Community Health
Addictions
Innovative Health and Wellness Micro Niches
What comes next is a random selection of much smaller health and wellness niche ideas. Most of these health niche blog topics are a tiny and more manageable part of the wellness sub-niches we saw earlier.
Sometimes all you need to do is take any health and wellness niche topic and see if you can carve a smaller and more focused micro-niche out of it.
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Foods and Nutrition
Diet and nutrition for older people
Nutrition for healthy children
Nutrition for teenagers
Food and diet for weight loss
Diet for high blood pressure
Food and diet for hair growth
Food and diet for weight gain
Nutrition and diet for pregnancy
Diet for athletes
Low carb diets
Healing foods
Diet for post-surgery recovery
Food-related health problems
Health and a Specific Demographic
It is possible to make your choice from health and wellness sub-niches about specific segments of the population. You might want to consider the following.
Health problems in pregnant women
Common ailments in a specific age group
Baby care
Common health problems among older people.
Common male health problems
Female health problems
Common health problems in children
Adolescent health
Race-related illnesses
Ethnicity and disease risk
Minority health
Racism and health
Micro Niches Under Occupational Health
Do your research to find out if there is enough to write about under any of these work-related health topics for a blog. And make sure to pick the one that you are most passionate about.
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Medical conditions among veterans
Diseases among factory workers
Common miners’ illnesses
Diseases among showbiz celebrities
Farmers health issues
Health workers’ health issues
Market women’s health issues
Programmers’ health challenges
Musician health problems
Common health problems in computer use
Stock trading health challenges
Construction workers’ health challenges
Boxers’ health challenges
Skiiers’ health challenges
Car racing health challenges
Extreme sports health challenges
Common diseases in sports
Footballers’ health challenges
Bloggers’ health challenges
Writers’ health issues
Combination of Health and Other Niches
Another creative way to choose your best health and wellness blog topic is to combine health with topics from other niches.
Education, e-commerce, relationships, personal finance, technology, travel and tourism are just a few of the popular niches in blogging that will easily allow you to create an out-of-the-box wellness blog topic.
Have a look at the examples below.
Relationship-related health issues
Health and money
Saving on health
Health industry jobs
Health and budgeting
Laboratory technician jobs, functions and equipment
Career development in the health sector
Credit card use and health
Degree programs in health
Climate change and health
Online Courses in health
Educational institutions in health
Tropical health problems
Cold climate health challenges
Common transportation diseases
Air travel health issues
Train travel health issues
Sea travel health challenges
Desert diseases
Summer health problems
Winter health challenges
Online health shops
Social Media wellness
Health Science tutorials
Medical exams prep
Infrastructural development and health
Inspirational quotes about health
Health and wellness spas
Health products in network marketing
Top health blogs and websites
Biotechnology
Health courses
Health books
History of medicine
Fitness in sports
Historical diseases
Pandemics in history
Vacations and health
Weather-related diseases
Climate-related diseases
Holidays and health
Health apps
Business opportunities in the health sector
Jobs in the health industry
Emergency Preparedness
Health products
Health Equipment
Professional ethics for health workers
Health and Technology
Medical equipment
Top health websites and articles
Niche down to a specific illness
Are you an expert on a disease that is a major cause of death in the world? There is a high probability that you can build a successful blog in that sub-niche.
It is a good idea to consider the geographical location of your health blog’s audience when deciding on the illness that should form the central topic of your blog.
Here are some examples of common illnesses to guide you.
Skin diseases such as acne and eczema
Pandemics such as influenza, HIV/AIDS and Covid 19.
Heart disease
Stroke
Shingles
Haemorrhoids
Bone diseases
Alzheimer’s
Head injury
HIV/AIDS
Post-Traumatic Stress Disorder
Lupus
Schizophrenia
Herpes
Scabies
Bronchitis
Endometriosis
Strep Throat
Chlamydia
Fibromyalgia
Cholera
Cancer
Malaria
Allergies
Phobias
Headaches
Mononucleosis
Conjunctivitis
Stomach aches
Eyes diseases
Ear diseases
Cardiac diseases
Spinal diseases
Back, neck knee pain
Ear, nose and throat diseases
Sleep difficulties
Cyberchondria
Health anxieties
Medicine, Treatment and Cure
Specific plants and their medicinal benefits
Specific drugs/medicines
Ancient medicine
Orthodox medicine
Yoga
Music and health
Digestive care
Homoeopathy
Meditation
Yoga
Exercise
Herbal medicine
Traditional health care
Digital diagnosis
Hospitals, clinics and health centres
Recuperative care
Online health solutions
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Wrapping it all up
The above collection of sub-niches in health and wellness should help you decide on what you think is the best topic for your niche blog.
As you can see, the possibilities are endless. Feel free to focus on just one micro niche topic in health or bring a couple together and start building your dream health niche blog.
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